The author of a design blog I love – Small Chic Home – is selling her condo in Charlottesville, VA. She has posted some pictures of her beautifully-staged home and wondered whether the quality and quantity of pictures on MLS listings affect number of potential buyers who then visit the house in person.
As a big fan of HGTV, a search-the-real-estate-listings-for-fun looker, and a frequent apartment switcher, I’ve seen my fair share of badly-staged homes and ugly pictures. I know pictures aren’t everything and I will still go see a poorly-photographed unit that fits most of my other criteria. But it’s so much easier to decide to go see a bright, beautifully-photographed place. My last apartment in California had horrible Craigslist pictures – the only reason CB and I went to see it was because it offered two parking spaces for a one-bedroom, a relatively rare occurrence in our neighborhood. The reason we were one of the few applicants, I believe, was because the dark and dingy pictures scared other folks away.
As a potential buyer/renter, here is what I like when I look at pictures on a listing or in person:
- No clutter – I want to see the house, not a collection of tchotchkes
- Neutral paint colors
- Bright light (ideally photos are taken in natural light)
- A floor plan